BTR (Betterlighting) is a global manufacturer of outdoor lighting and lamps.

Our headquarter is located in Germany. In proximity to the metropolitan Frankfurt, we have 12 permanent employees. For Germany, we have built a nationwide field service to support our domestic customers as good as possible.

To offer you the best possible value for money, we manufacture our products at the highest quality standards in three factories in China. These have a total area of 40.000 squaremeters and we have about 800 well-trained employees there.

Especially our market is very fast paced and therefore requires continuous innovation. BTR has established three research and development centers overseas and one in Shenzhen with the purpose to develop the best products on the market. This has already brought us more than 200 patents.

The development department is supported by an independent in-house testing laboratory (Bureau Veritas ).

BTR is ISO9001 , BSCI (corresponding to SA8000 in USA) certified and also has certifications for many countries, including CE, GS, RoHs, REACH and UL.

BTR has customers all over the world including DIY and supermarket chains such as B&Q, OBI, InterSpar , Globus, Home Depot and many more.

We would be pleased to have the chance to convince you of the BTR quality.

BTR has for leitmotiv to overpass your expectation with the deployment of the following values:

Our style of work: Earnest, efficient to meet our commitments.

Our belief: Achievement of our goals.

Our vision: Improve the life of people with better lighting.

Our mission: Light up the world!

Our aim: The satisfaction of our clients is our greatest success.

Our management idea: Every employee is involved in the success of the company.

Our business idea: There is no best and we are focusing to do always better.

Our service idea: Overpass objectives of our clients.

Our attitude: We respect the choice of our clients

Our motto: Impossible is not our driven.

Our market idea: Always provide the best service and the most competitive add value on the market to our clients.

BTR firmly believe, despite some difficult ways that our vision of lighting will guide us always ahead for the success of our clients.


© Betterlighting Vertriebs GmbH
Nordring 69 | 63843 Niedernberg | 06028 / 977 8000 |